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Generate Leads With My Show Planner

 

Connect With Attendees Before the Show  

The 2010 Irrigation Show is introducing My Planner, an interactive floor plan and agenda planner that gives attendees the ability to plan all their conference and show activities in advance of the show. With My Planner, attendees can choose exhibitors of interest, plan their trade show routes, and communicate with exhibitors before the show opens.

About My Show Planner for Exhibitors  

This new product, powered by Map Your Show, offers dozens of opportunities for you to share and connect with your potential customers. Choose from three types of enhanced listings, and you'll be able to dramatically increase your exposure, showcase your products and services, and generate sales leads before the show opens — and an enhanced listing significantly increases your chances of getting placed on their “must see” list.

Top Five Reasons to Upgrade Your Current Listing

  • Generate Leads and ROI: Targeted, opt-in sales leads give you the names of qualified attendee prospects who want to connect with your company.

    • On average, 70 percent of the MYS survey respondents stated that they purchased from an exhibitor they had added to their agenda.

    • And, they aren’t just buying from current vendors;
      MYS research indicates that more than 85 percent of those attendees that buy purchase from one or more new companies that they placed into their show agenda.
  • Advertisers Outperform Non-Advertisers: Analysis of recent statistics show that enhanced showrooms containing a photo and text result in a 2 to 1 increase in overall sales leads for an exhibitor. Even more effective, multimedia advertisements increase direct sales leads activity by a 4 to 1 margin over basic listings.

  • Stand Out From the Crowd: The “official” interactive floor plan allows companies who advertise on the system more exposure points to attendees—whether it’s a graphic corner peel or being listed as a “featured exhibitor” the interactive floor plans give advertisers many more ways to be found!

  • Reach Attendees and the Whole Event Community: Your customizable company sales message can be live online for many months before, during and long after the event ends! And because the interactive floor plans are available online, attendees who are unable to attend this years event can still participate in the event and connect with exhibiting companies prior to and after the event via the floor plans.

  • Flexibility: Exhibiting companies who upgrade their listing can update or change their sales message at any time; meaning your listing can match your marketing cycle around the show.

Click here to begin My Show Planner.